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Regional Sales Manager

Company: Pacific Packaging Machinery LLC
Location: Corona
Posted on: September 16, 2021

Job Description:

Pacific Packaging Machinery along with its sister company Federal Manufacturing, design and manufacture durable, reliable, high quality filling and capping machinery. Both groups serve a variety of markets including personal care, dairy, juice, water, food, chemical, coatings, and pharmaceutical companies worldwide. Pacific Packaging and Federal Manufacturing are divisions of ProMach, a leading provider of integrated packaging and processing solutions for over 20,000 customers worldwide. Through multiple brands, ProMach provides product packaging and processing equipment, PMMI certified training, installation, parts, and service for primary and secondary packaging, flexible packaging, end-of-line packaging, and identification and tracking. For more information on Pro Mach’s brands visit


The Pacific Packaging Regional Sales Manager is responsible for all direct sales, account management and agent / distributor management functions in our Western territory. Regional Sales Managers are responsible for selling fillers, upgrades, parts, service and rebuilds in their assigned territories.

 In this vital role, you will be:

  • Developing and executing an annual territory sales plan and supporting weekly sales call plans with completed sales call logs.
  • Identifying and prioritizing sales opportunities and making sales calls on potential accounts and existing accounts.
  • Promptly following up on all leads.
  • Cold calling to generate leads and to qualify new potential accounts.
  • Penetrating all functional levels within potential accounts and existing accounts, and developing business relationships with operations, maintenance, engineering, purchasing and management personnel within those accounts.
  • Collaborating with and supporting sales agents and distributors to generate leads and sell fillers.
  • Achieving or exceeding sales forecasts for units and parts.
  • Following and complying with all Federal commercial processes.
  • Using our value proposition based sales approach and our Total Financial Impact Model and process in every day sales process.
  • Writing and distributing Trip Reports using our Trip Report Template for all sales calls in timely fashion.
  • Documenting all Opportunities, Companies, Contacts and customer Interactions in our Customer Relationship Management (CRM) system.
  • Supporting and cooperating with other regional sales managers regarding national account plants and business development projects in their assigned territory.
  • Working cooperatively with our Vice President of Sales to qualify and penetrate new accounts and new market segments.
  • Managing or conducting sales efforts outside of assigned territory when necessary.


  •  B.A. or B.S.
  • A minimum of six-years direct sales experience, with at least three years of experience selling products or services to beverage, food and / or household product manufacturers
  • Experience selling capital equipment is required, experience selling filling equipment is desirable
  • Strong communication skills, both oral and written
  • Demonstrated listening skills
  • Effective time management skills
  • Competent user of Microsoft Excel, Word and PowerPoint
  • Competent user of Customer Relationship Management (CRM) systems
  • Detail oriented
  • Honest and ethical
  • Must work effectively with limited supervision
  • Must be accountable, deadline sensitive and results oriented


Salary is only a part of a well-developed compensation program. As a ProMach employee, you receive more than just a paycheck. Total compensation includes your pay (base salary), very comprehensive medical/dental programs as well as life insurance, a generous paid time off program, a retirement savings plan with a company match and a wellness program. There is no waiting period for benefits – you are eligible on your first day of employment.

ProMach is an Equal Opportunity Employer. ProMach complies with all states mandating the use of E-Verify to verify employment eligibility of new hires to work in the United States. Pro Mach is a drug-free workplace.


  • Microsoft Word
  • Microsoft PowerPoint
  • Microsoft Excel
  • Mechanically Inclined
  • Customer Service
  • CRM Software
  • Analytical Skills


  • Team Player: Works well as a member of a group
  • Enthusiastic: Shows intense and eager enjoyment and interest


  • Self-Starter: Inspired to perform without outside help
  • Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization

Keywords: Pacific Packaging Machinery LLC, Corona , Regional Sales Manager, Other , Corona, California

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