Director of Demand Generation - Remote
Company: Limble CMMS
Location: San Diego
Posted on: July 1, 2025
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Job Description:
At Limble, we empower the unsung heroes that support the world.
Weve built the 1 Maintenance Management SaaS (CMMS) platform in a
billion dollar industry projected to double by 2030. Organizations
like General Mills, Unilever, and Rite Aid rely on Limble every day
to streamline their maintenance operations, reducing costs and
equipping their teams for success. What sets us apart? Our software
is easy to use, and we truly care about our customers success. Due
to a relationship built on trust, they see us as a partner rather
than just another vendor. We’re looking for a Director of Demand
Generation to join and lead our demand generation team. Youll
oversee all aspects and channels, including SEO, SEM, content
marketing, conversion rate optimization, and events. The ideal
candidate is a highly motivated self-starter who can balance
setting a strategic vision and executing at a high quality and
pace. You have a strong bias towards action and an ability to
ruthlessly prioritize. You’re obsessed with data and focus on
trackability, measurement, and ROI. You will create pipeline growth
and optimize Limble’s marketing funnel performance. You should have
strong experience executing and delivering successful lead
generation programs in a SaaS-based company and extra points if
you’ve worked in a technology company serving maintenance
professionals. You are a high-energy and results-oriented
collaborator who can work closely with leaders across the
organization to identify challenges and develop solutions to
achieve success quickly. How youll make an impact: Develop and
execute a comprehensive, multi-channel demand generation strategy
that aligns with company revenue targets and delivers qualified
pipeline Build, mentor, and lead a high-performing demand
generation team, establishing a culture of ownership, creativity,
and high quality execution Establish clear KPIs, reporting
frameworks, and attribution models to measure program effectiveness
and communicate impact to executive leadership Manage campaign
budgets effectively, optimizing spend allocation based on
performance data to maximize ROI across channels Orchestrate
integrated campaigns across digital advertising, content marketing,
email, social media, webinars, and events to engage target accounts
and personas Drive tight alignment with sales through collaborative
planning, regular communication channels, and shared pipeline
responsibility with the XDR team Design and implement account-based
marketing strategies that complement broader demand efforts to
penetrate strategic accounts Continuously analyze market trends,
competitor activities, and campaign performance to refine
targeting, messaging, and channel strategy for maximum impact Forge
strong communications with sales and customer success teams, and
support lead flow service level agreements (SLAs) between marketing
and sales. Be an active member of the Marketing leadership team at
Limble, helping evaluate and make explicit strategic tradeoffs for
the business across all markets and functions Requirements: 8 years
of experience in B2B marketing 5 years of experience in the SaaS
industry Strong proficiency in digital marketing tools (current
tech stack includes Hubspot, Semrush, Google Analytics, Google
Search Console, Airtable, Wordpress, Outreach and more) Track
record of successfully leading and developing teams Benefits:
$160,000 - $190,000 OTE Fully remote position Stock options
Flexible PTO 11 paid company holidays Paid parental leave Health,
Dental, and Vision insurance Employer paid Basic Life insurance and
Short-Term Disability insurance Company contribution match for HSA
and 401(k) Monthly employee wellness stipend Opportunities for
professional development stipends Pet insurance At Limble we are
solution-oriented and customer-obsessed. We hire with a
people-first approach, and we understand there’s no such thing as a
perfect candidate. Limble’s company culture and values are based on
collaboration and transparency. Our customers come from all
different backgrounds and so do our employees. If you’re
results-driven, enjoy solving complex problems, and are curious
about what you could accomplish at a rapidly scaling startup, we’d
love to hear from you.
Keywords: Limble CMMS, Corona , Director of Demand Generation - Remote, PR / Public Relations , San Diego, California